Nintendo: Wii < $250
Mario factory announces price point (sort of), says six million units in channel by March 2007.
Nintendo has announced the price point for its new living-room console, the Wii, which will be launched globally in Q4 2006. Although for now the pricing is not exact, it will not exceed $250 in America or 25,000 yen in Japan. No estimate was announced for the European market, but the indication given was that it would be a "similar, affordable price."
In addition, Nintendo said it will soon release details on the Virtual Console, and "exact launch dates." Nintendo's wording of the "launch dates" is ambiguous--it could refer to Wii games alone, or it could mean a staggered launch of the system, or both. Regardless of when the launch happens, the publisher said it expects to ship 6 million consoles before the end of March 2007, as well as 17 million games.
The news comes hot on the heels of an earlier posting by the company of a 19 percent drop in annual profits, and a warning that results for the current financial year would be 3.5 percent lower than previously thought.
However, Nintendo still expects sales to grow by 18 percent globally, based on continuing sales of the Nintendo DS, and hopes for a successful Wii launch. The DS Lite, a new, sleeker version of the twin-screen handheld, is due to launch on June 11 in America and June 23 in Europe, and new key titles such as New Super Mario Bros. will no doubt cause sales spikes globally.
Nintendo's pricing decision will compare directly with key Japanese rival Sony, whose PlayStation 3 console will ship for a significantly higher price at around the same time, and will cost up to $599 for the top-end model.
Content you might like…
Users who looked at this article also looked at these content items.
Hot Stories
Newsmakers
-
World of Warcraft target of latest suit from PSN plaintiff
San Jose man adds Activision Blizzard to growing list of courtroom opponents, takes issue with MMOG fees, alleges ill effects on mental health, seeks $1 million. Full Story
- Posted Nov 25, 2009 12:58 am GMT
- 857 Comments
-
Top US Nintendo PR exec resigns
VP of corporate affairs Denis Kaigler leaves after less than two years at Nintendo of America; no replacement yet named. Full Story
- Posted Nov 24, 2009 12:26 am GMT
- 121 Comments
Featured Stories
-
Assassin's Creed II slays 1.6 million in one week
Ubisoft says internal sales reports shows critically lauded sequel outselling original by 32 percent. Full Story
- Posted Nov 24, 2009 5:22 pm GMT
- 318 Comments
-
Microsoft patents in-game guide system
Researcher's 2008 patent for "User-Powered Always Available Contextual Game Help" shows Microsoft is considering an in-game guide similar to that of New Super Mario Bros. Wii. Full Story
- Posted Nov 25, 2009 1:13 am GMT
- 276 Comments
-
2 million Xbox Live users Facebooked, a-Twitter
Microsoft announces around 10% of its subscribers log onto social networks during first week of 360 integration; 1 million check out Last.fm, 1.7 million peruse Zune video store. Full Story
- Posted Nov 24, 2009 7:27 pm GMT
- 148 Comments
-
Datel suing Microsoft over memory-unit lockout
British maker of high-capacity, low-price storage units takes legal action against software giant, accusing it of antitrust violation. Full Story
- Posted Nov 24, 2009 1:28 am GMT
- 530 Comments
-
Modern Warfare 2 classification appealed in Australia
South Australian Attorney-General Michael Atkinson says game allows players to be "virtual terrorists;" Classification Board says no appeal has been received to date. Full Story
- Posted Nov 24, 2009 5:05 am GMT
- 287 Comments



984 Comments
Sign in / Sign up