A$25 million worth of PS3 gear sold in Australia since launch

A$25 million ($20 million) worth of PS3 consoles, games, and accessories sold in Australia since launch; console won't break Wii's record of fastest selling by units.

The crowds may have been quiet at midnight launch events last week, but Sony's PlayStation 3 still seems to have made an impact on Australian consumers over the weekend--a A$25 million impact, to be precise.

Sony Computer Entertainment Australia (SCEA) has told GameSpot AU that more than A$25 million worth of PS3 hardware, games, and accessories have been sold in the three days since the console's launch last Friday, March 23. SCEA had previously stated that A$20 million worth of PS3 gear had been preordered prior to launch.

The PS3 looks unlikely to break Australian records when it comes to fastest-selling console by units sold, however. While SCEA has not disclosed the exact number, a spokesman did confirm to GameSpot AU that the number of PS3s sold so far has "exceeded the previously published preorder number of 20,000 units."

At more than 20,000 units in the first three days, the PS3 looks unlikely to challenge the Nintendo Wii for the title of fastest seller in Australia. Figures from data trackers GfK Australia show that the Wii sold 32,901 units in its first four days after launch. The previous record holder was the Xbox 360, which sold 30,421 units in its first four days of availability. Before the 360, Sony's PSP was king with 27,055 units sold in the first four days. While the PS3 won't break the Wii's record, Sony's console does have the disadvantage of being more than double the price of the Wii in Australia. The PS3 retails for A$999.95 ($805), while Wiis will set consumers back A$399.95 ($322). The top Xbox 360 bundle costs A$649.95 ($523) in Australia.

Sony's A$25 million haul for the PS3 also falls short of Microsoft's take for the Xbox 360 when it was first released in Australia last year. At the time, Microsoft stated that it had sold between A$30 and A$40 million worth of consoles and games at launch. The Xbox 360 was released in Australia on March 23, 2006--exactly one year before the PS3.

103 Comments

  • Thorpe89 Site moderator

    Posted Apr 2, 2007 5:18 pm GMT

    Sounds like a good statistic to me.

  • iku94

    Posted Mar 31, 2007 7:36 am GMT

    i think sony has taken an irreversable dent in its reputation, people just don't seem to be swayed. even i, a once ardent sony fan have been sorely dissapointed by draw back after drawback. i dont think sony willl go bankrupt, they are still major players and distributers of other goods, they'll just have to seriously rethink their strategy in order to better market their games.

  • ReggieNametaker

    Posted Mar 30, 2007 2:23 pm GMT

    I guess australians dont like technology...

  • ChaosXeno

    Posted Mar 30, 2007 4:58 am GMT

    lmao black ace the PS3 has sold over 700,000 ps3's in europe read news other than GS lmao 360 fanboys

  • hulkmad67

    Posted Mar 29, 2007 9:09 pm GMT

    what a bunch of crap..sony isnt going to do anything except go bankrupt.. or keep selling those crappy laptop batteries that start fires or sell their overpriced TVs.. .

  • blackace

    Posted Mar 29, 2007 12:28 pm GMT

    Looks like the PS3 flopped even harder. There is a difference though. The XBox 360 was sold out in Australia, while the PS3 still has over almost 30,000 PS3 still on retail shelves in Australia. As I said previously, I don't think they'll sell more then 350,000 PS3 in the first month in Europe region.
    ________________________________________________________
    mark_unix another failure in Australia (xbox360 huge flop there)

  • cameron_love

    Posted Mar 29, 2007 2:19 am GMT

    Lets have UK sales figures please?
    I doubt they sold that much considering most stores still have their launch stock still gathering dust on the shelves almost a week after launch!!!

    Even "Morrisons" supermarket chain are selling PS3 games £5 ($9) cheaper then 360 games to try and get people buying the games.

  • mark_unix

    Posted Mar 28, 2007 2:50 pm GMT

    another failure in Australia (xbox360 huge flop there)

  • gatsbythepig

    Posted Mar 28, 2007 1:13 pm GMT

    that's a lot of gear

  • Roushrsh

    Posted Mar 27, 2007 11:43 pm GMT

    Darth_Tyrranus
    I said IF , IF I put IF there for a reason, therefor IF sony found a way to lower the PS3's costs without changing hardware then they would be winning.

  • waleywu_basic

    Posted Mar 27, 2007 7:14 pm GMT

    >I know where to get a kicking motherboard, quad core, 4 gig ram, 320 gig memory, sick video card, sick case, 1000 watt PS and fan, and a blu-ray dvd-rw.


    for the same price as a PS3 LMAO. prove it, you really think people here don't know anything about computer? and they'd believe anything you tell them? Give me a break

  • makaid

    Posted Mar 27, 2007 4:20 pm GMT

    "smoothn00dle

    only 90 comments.. good Sony news less comments.. "

    Please don't say you aren't a fanboy. You are practically crying over this news.

  • smoothn00dle

    Posted Mar 27, 2007 2:27 pm GMT

    only 90 comments.. good Sony news less comments..

  • malmeid2

    Posted Mar 27, 2007 8:45 am GMT

    Obviously at $999.95 Australia and only $600 USD 25 million will sound like alot. You can cut that by 2/5 and you're left with (what should have been) 15 million USD (had Sony not been completely ripping Australians a new one). Gosh for the equivalent of $805 I know where to get a kicking motherboard, quad core, 4 gig ram, 320 gig memory, sick video card, sick case, 1000 watt PS and fan, and a blu-ray dvd-rw. I guess people don't know how to build PC's in Aus. though...

  • matrixman2k

    Posted Mar 27, 2007 8:34 am GMT

    SCEA = sony computer entertainment AMERICA
    SCEA = sony computer entertainment AUSTRALIA
    What a confusion...

  • JustQuest

    Posted Mar 27, 2007 8:15 am GMT

    That doesnt make sense 25 mill of stuff sold since launch isnt it abit far fetched to say the least. ?

  • smoothn00dle

    Posted Mar 27, 2007 8:06 am GMT

    Sony just break UK record there. It is killing M$, this multi-dimension strategy, PS2 low end Mass Market; PS3 high end-HD market and PSP mobile market. M$ have Xbox360 and PC vista but vista is going to be problem. I respect M$ for max their advantages, did their best. Unless Sony screw up, I can't any change for a foreseeable future

  • cjcr_alexandru

    Posted Mar 27, 2007 3:25 am GMT

    It didn't break any record, but you can't say it was a flop either.

  • loominator

    Posted Mar 27, 2007 2:45 am GMT

    @ultrawoody

    Not entirely true... There are things ps3 offers which the xbox360 does not... And some of the things 360 offers is horrible compared to the PS3 version...
    HD movies.. for instance.. Check out the general quality test for the blu-ray player in ps3, and the buyable HD DVD drive for 360.. You can hardly call it.. "hd" :-) + horrible sound =)

  • ShuuMutou

    Posted Mar 27, 2007 12:47 am GMT

    Okay...sooo I own both a 360 and Wii... but soon buying a PS3 when they're cheap. I'm not happy about the $1000 though. n.n

  • smoothn00dle

    Posted Mar 27, 2007 12:22 am GMT

    It is time to kick butt *v*

  • Mr_Fluff_

    Posted Mar 26, 2007 10:55 pm GMT

    Sega'do what Nintend'ont

    history is repeating itself

  • psgored21

    Posted Mar 26, 2007 10:22 pm GMT

    Hoopin4thelove

    2701855 this is a bullcrap stat especially xbox360, but true with wii. Again Gamespot being a bias, always bashing sony. Typical

    what? how is gamespot bashing the ps3 here???? i thought from the link leading into the story that sony outsold the wii...not that the ps3 still gets no love from the site...damn it man stop trying to make sony out to be some kind of victim.

  • vandrius

    Posted Mar 26, 2007 9:07 pm GMT

    Just because I have to gush - Just got myself a PS3 (Got it in Singapore since I was over there. PS3+HDMI cable+Resistance = appx $750 AU)

    And its awesome. The interface and use of it is so easy it could have been an Apple product - which is, to my mind, high praise.

    To satisfy the 360 fans though, I haven't used a 360 much. They may be awesome too. But from what I've seen the PS3 is great.

    Everyone should win lotto and go buy one of each :-)

  • frogiggy323

    Posted Mar 26, 2007 6:40 pm GMT

    Nice to meet you too Ultrawoody
    The price of the technology will pay off in the long run when XBox goes through about two or three more systems and Sony's still on the PS3, plus what do you XBox people care about price? You pay extra for online and HD DVD (Which the $400 price of an XBox plus $200 HD DVD= the PS3 price $600), Playstations already got that set up plus a whole lot more.

  • UltraWoody

    Posted Mar 26, 2007 5:01 pm GMT

    frogiggy323: That will not happen. 360 is a better, all around deal than the PS3. Sony's new machine offers nothing that is needed that 360 doesn't already cover. Too little, too late. I feel bad for those who opt for a system just because of a popular brand name, while being coaxed into paying outrageous amounts for nothing special (e.g., PS3). For shame!

  • frogiggy323

    Posted Mar 26, 2007 4:05 pm GMT

    You know its so strange on Gamespot, they always start the headlines with good PS3 headlines and then always find a way to go biased toward 360. Whats even funnier is that gamespot doesn't even mention how much the Wii hauled in but instead tells how much the 360 takes in. For once I would love to start an article about the 360 and then be informed the PS3 did something better.

  • GizmoVirus

    Posted Mar 26, 2007 3:07 pm GMT

    heretic92, so by your reasoning if the PS3 came out first then its figures couldnt be counted either as it would have been the first next gen console! That doesnt really make sence to me, and try telling that to Microsoft, Sony or Nintendo.

  • theKSMM

    Posted Mar 26, 2007 1:29 pm GMT

    Man, you guys and your console loyalties kill me. Sony did better than they expected. Good for Sony. It didn't put any money in my pocket (or take any out).

    I just want to play good games. I don't care who makes 'em.

  • BILLNYE6983

    Posted Mar 26, 2007 1:01 pm GMT

    Uh not sure how this is a bad thing. It'd be crazy if the PS3 which was the last console to be release in Australia sold more than it's competitors. Also the PS3 isn't something that you just go and buy, I know like 5 friends who are saving for a PS3, who buys a console at launch anyways, most people wait...

  • bawa_almighty

    Posted Mar 26, 2007 12:46 pm GMT

    not bad at all.wudnt buy sumthin tat expensive tho.

  • Neo1O1

    Posted Mar 26, 2007 11:08 am GMT

    Good job, Sony. But cut down the freaking price!

  • blueflamedino

    Posted Mar 26, 2007 10:58 am GMT

    People are picking up wiis like hyperactive 5 year olds picking up free pixie sticks

  • DazKurupt

    Posted Mar 26, 2007 9:56 am GMT

    get ya game on aussie's woohoo!

  • chibu99

    Posted Mar 26, 2007 9:48 am GMT

    i am happey to see sony do well but i agree with the comments the price is up there

  • stejmatty

    Posted Mar 26, 2007 9:42 am GMT

    the PS3 is way 2 pricey

  • luisrbrionesbds

    Posted Mar 26, 2007 9:40 am GMT

    2 words 4 sony... TOO EXPENSIVE.

  • hesel

    Posted Mar 26, 2007 9:21 am GMT

    Finally some good news for Sony, but I am still swayed on the price )':

  • Darth_Tyrranus

    Posted Mar 26, 2007 9:15 am GMT

    Roushrsh Then your argument really doesn't mean much. Sony would be losing ridiculously large amounts of money doing that. You have to remember that price is one of the three points as to whether a product is good or not.

  • bodylotion

    Posted Mar 26, 2007 9:10 am GMT

    Buying a PS3 for me would have been for the same reason as when i bought a PS2, just for particular games like Final Fantasy etc. i'm a PC gamer.

  • fuman3

    Posted Mar 26, 2007 8:52 am GMT

    Theres never been a compelling reason for me to get a 360. There was for the PS3 for me though.

  • heretic92

    Posted Mar 26, 2007 8:41 am GMT

    pfff the numbers for the xbox cant be counted as it was the first "next gen" thing out so it had no competition for a year, if it launched at the same time as the ps3 or if the roles were reversed (xbox out a year later) then the xbox wouldnt have sold half as well

  • gord_mose

    Posted Mar 26, 2007 7:35 am GMT

    When will there be a compelling reason to own a PS3? I would love to have one but outside of the Formula One game I can't say there's anything that makes me want to have one.

  • tatu2004

    Posted Mar 26, 2007 7:28 am GMT

    that's good to hear...

  • 2701855

    Posted Mar 26, 2007 7:25 am GMT

    ok Hoopin4thelove
    I haven't got a PS3, but getting one when Heavenly Sword comes out. That game will surely make you shut up and cry to your mama begging to get you a PS3.
    Wii > 360
    PS3 > 360
    Wii + PS3 = Wiistation 4eva

  • gaffyh

    Posted Mar 26, 2007 7:21 am GMT

    wjhoa 25 million, man thats a lot.

  • lobobizarro

    Posted Mar 26, 2007 7:19 am GMT

    Well, the PS3 doesn't really suck, it just didn't meet the standards and as such is moving less.

  • Hoopin4thelove

    Posted Mar 26, 2007 7:11 am GMT

    2701855 this is a bullcrap stat especially xbox360, but true with wii. Again Gamespot being a bias, always bashing sony. Typical
    ...................................................................................................
    sony fan boys should just accept the truth there system sucks, sure it has a cell chip but that cant be maxed because of it 256 mb of ram compared to the triple core with 512mb of ram THIS EVENS OUT the power so theres no diffrence accept the fact we have great games and also they have all yall games..............HAHAHAH stop crying and take that overpriced grill back to the store. also the stats cant be inflated idiot just TRUTH. the fans are as dulusional as the execs at $ony.....
    grow up $ony sucks and MS runs sh*t this time round, wii is cool but isnt in direct comp with fony and ms.

  • Autolycus

    Posted Mar 26, 2007 7:08 am GMT

    Sony PS3 stinks, deal with it instead of blaming the news source

  • Roushrsh

    Posted Mar 26, 2007 7:06 am GMT

    Darth_Tyrranus
    When I said same price, I never said lowering costs , therefor keeping the hardware exactly the same, of course it'll make them lose ALOT more , thats why its right now 600 dollars instead of 250.

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